Discover your audience, meet their needs, and craft messages that resonate
What Will we Cover?
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Understand who you're talking to and how to engage them. By knowing who you're talking to, you can tailor your content, tone, and messaging to resonate deeply with your audience, increasing engagement and building a loyal following.
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In a world crowded with brands, standing out is crucial. My coaching helps you identify and articulate what makes your brand unique. Whether it's your brand story, values, or a unique selling proposition, I will guide you in highlighting these elements to differentiate your brand in the social media landscape, creating a distinct and memorable presence.
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I know, sales funnels give me the ick too! But this method guides you through different stages of content creation, from raising awareness to sparking engagement, and ultimately leading to sales
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Content pillars are the backbone of your social media strategy. I will help you develop these key themes or topics around which all your content will revolve. These pillars ensure that your content is focused, consistent, and aligned with your brand's identity and goals.
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Put theory into practice with my hands-on homework assignments. These tasks are designed to help you apply the concepts learned during our sessions. By working on these assignments, you'll start developing your own tailored content strategy, experimenting with different types of content, and understanding what works best for your brand and audience.
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I will provide constructive feedback and insights on your content, strategy, and overall approach. We will then have a general Q&A session with any questions you have about implementing your social media strategy
At the end of our coaching sessions, you'll have a complete, actionable social media strategy.
Covering everything from audience targeting and content creation to engagement tactics and performance measurement. It's a road map tailored to your brand's specific needs and goals, designed to guide you towards achieving measurable success on social media.
“Fi is an engaging, knowledgeable teacher. The course was well-structured and professional, allowing me time to explore ideas. Everything was explained clearly, and the sessions targeted to my needs. I learnt some useful skills which I will put into practice, and feel much more inspired and excited about social media, particularly Instagram. I would highly recommend.”
Jo, Joanna Zenghelis Designs
“Fi really helped me fine tune a social media strategy and give my page direction. Up until this point, all my posts have felt random without a sense of purpose. Now, I have a plan for my page that is full of purpose, as I know who I'm trying to engage with. I've got loads of ideas to get working on now! Creating content already feels more authentic and fun as I feel more confident. Thank you Fi!”
Jen Nash, Figure Out Creative